How Do I Set Up a Welcome Campaign?

A welcome campaign is one type of trigger campaign that you can set up. Users can send trigger campaigns only in the Standard and Pro Plans. In email marketing, trigger campaigns – and welcome campaigns in particular – are an important form of customer dialogue. A welcome campaign can set the tone for all future interactions that you'll have with your subscribers. It should only go out AFTER your subscribers have confirmed their double opt-in.

Welcome campaigns can be found in Campaigns –> Automation.

1) When setting up your welcome campaign, you first have to choose the sign-up form that the welcome campaign is linked to. The welcome campaign will send after your subscribers have confirmed their subscription to your newsletter.

2) After setting up the welcome campaign to your satisfaction (design and wording), all you have to do in the last step (in the Send tab) is activate it.