How Do I Personalize Links?
You can personalize links in your email campaigns. You might want to do this, for example, if each contact has their own login address. But to do this, you need to store a link for each recipient in your contact list. For example, create an attribute "login_link" in contact management.
To personalize links in a text, e.g., a link to individual login pages, you first need an attribute in your contact list that stores a link for each individual recipient.